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The Miss Bhutan US pageant has been established to empower and promote today’s young ladies of age group 17- 28 years, and their talents. The Pageant aims to create a robust platform for the young ladies of Bhutanese origin by providing an opportunity to work with others to become positive role models through fashion, intellect, and beauty.

Miss Bhutan US 2019 pageant is scheduled to be organized in Pittsburgh, PA July 27-28 , 2019 . The pageant kicked-off its first event from Houston, Texas in 2014 during the Himalayan Festival, since then it is being organized annually in different states. Nashville, Cleveland, Harrisburg, Columbus hosted the event in 2015, 2016, 2017 and 2018 respectively. The Himalayan Festival is the umbrella event in which Miss Bhutan US, a much sought contest is being held every year.